Hold it Right There! Gel
The gel that loves your curls back — This curl gel delivers long-lasting hold and definition without dryness, crispiness, or buildup. Its humectant-rich formula draws in moisture for continuous hydration while enhancing shine, minimizing shrinkage, and elongating curls. The result: soft, touchable hold with effortless control and definition.

Hold it Right There! Gel
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Aqua/Water
The pure base of all hydration, allowing every nourishing ingredient to blend in harmony.
Glycerin
Botanical humectant that attracts and retains moisture for lasting hydration and softness.
Xanthan Gum
Natural thickener from plants that give texture and hold while keeping curls soft.
Camellia Sinensis Leaf Extract
Green tea extract is rich in antioxidants to soothe scalp inflammation and promotes hair growth. ...
- Product Details
- FAQs
Finally, a gel that holds your style — and lets your curls shine.
Say goodbye to crispy, drying gels! Hold It Right There! delivers long-lasting hold and beautiful curl definition without stickiness or buildup. This humectant-based formula attracts moisture into your hair, providing continuous hydration while locking in definition and shine.
Formulated to minimize shrinkage and elongate curls, it gives you soft, touchable hold and effortless control — so you’ll never have to choose between length and definition again.
1) Apply generously to sectioned, detangled, wet hair from roots to ends.
2) Smooth down cuticles while defining curls.
For Wash & Go: Use a diffuser and dry completely for long-lasting hold and definition.
For Twist/Braid-Outs/Finger coils: Ensure hair is fully dry before take-down.
To Refresh: Smooth a small amount between palms and pat gently on curls.
For Edges: Apply small amounts to hairline or baby hairs and style as desired with fingers or a small brush.
Recommended use : 1x/week in wash day routine (last step before drying)
Use after Moisture Lock Pomade to seal in hydration and enhance shine — with zero residue. For best results on wash-and-go styles, apply to frizzy or unruly strands and finger-coil before drying for smooth, defined curls.
Aqua/Water/Eau, Glycerin, Xanthan Gum, Dehydroxanthan Gum, Camellia Sinensis Leaf Extract, Panax Ginseng Root Extract, Selaginella Lepidophylla Extract, Lactobacillus Ferment, Polysorbate 20, Fragrance/Parfum, Dehydroacetic Acid, Benzyl Alcohol, Benzyl Salicylate, Butylphenyl Methylpropional, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Limonene, Linalool.
Canada Flat Rate: $10 or free shipping over $100 CAD
USA: Free shipping available on orders $100 USD. For orders under $100 USD, rates will vary based on location and preferred delivery options.
Local pickup is available in Atlanta, GA.
Europe: Free shipping on orders $150+
RETURNS
Customers are responsible for shipping cost on returns or exchanges.
Items to be returned or exchanged must be unused, undamaged and with original packaging.
We will refund shipping for any faulty item(s) (manufacturer defects only) returned to us that are unused.
Please visit our FAQs page for more information on our shipping & return policy.
Yes — the gel will form a temporary cast to provide strong hold and long-lasting definition. This is completely normal and helps lock in your curl pattern. The cast will naturally soften by the second or third day as your curls settle.
For instant softness and volume, you can spritz a bit of Mistify over your dried, defined curls and gently scrunch to break the cast sooner. Our gel is humectant-based, meaning it delivers hold and definition while helping keep curls soft, hydrated, and bouncy — not stiff.
Yes! For best results, apply it after your Moisture Lock Pomade to lock in moisture and amplify definition.
24 months after opening.
Size: 8oz
The *Proof* is in the *Curls*
Trusted by 50,000+ Curl Babes Everywhere
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- 5 stars: 305 (88%)
- 4 stars: 32 (9%)
- 3 stars: 6 (2%)
- 2 stars: 1 (0%)
- 1 star: 2 (1%)
Best hair mask i tried!
No need to rinse off and it changes everything for me
No time wasted and always have well moisturized hair
Terrible customer service! I’ve used many of their products. Deep conditioner, shampoo, leave-in conditioner, styling cream, misty refresh, protein treatment, detox shampoo and I DO LOVE some products. I won’t be buying again because of their lack of proper customer service. It’s a real shame because their shampoo and deep conditioner do wonders for my hair type. I hope I’ll find another brand just as good!
Super produit ! Excellente définition et odeur très agréable. C'est devenu un indispensable de ma routine capillaire.
I use 2 gels when doing a wash & go. This Hold It Right There gel really defines my curls before I put the last gel on. My style lasts for 5-7 days as a result. Its definitely a fixture and my go to for styling.
This amazing product change my whole life. Just like the finding of this salon. Smooth, light and healthy, hold it right there is a product you need to have in your daily curl routine. My curls feel refreshed and long lasting with this gel. My curls wouldn’t exist without this gel!
Love the smell, consistency and what it does for my 3 year old daughter’s hair! I use it as a leave in and her hair and her curls are moisturized without being weighed down. Love that the ingredients are clean too, highly recommend!
I have been using the Inhairitance products for about a year now and I must say I am in love with the quality of the products. The way the products make my hair feel, these products make me feel like I am getting a professional washing in the comfort of my own home. From the protein treatments, the shampoos the conditioners and the hair gels each product is designed to make my hair curls perform at its greatest potential. I get so many comments on my curls these days that I tell everyone it’s because of the quality products that I use. I love the pricing of the products and the quantity of how much you get. I truly feel like a professional using these products In my home in My Home. I hope the formula of these products specifically the ones that I use does not change because it works for me and my hair loves it. I am greatly appreciated and so glad that I was introduced to such a wonderful product.
The staff at the spa are warm, welcoming and professional. They take the time to listen to their clients needs. Very satisfied with your products!
Hold it right there keeps my curls perfect the entire week and beyond if I didn’t wash my hair weekly. Easy to apply and I set it under the dryer. My hair is so soft all week. I got the big size this time around! So worth it!!! The green shirt is day 7 and the black shirt is day 1.
There's something about Inhairitance's products that is truly different from other products that I've used: it doesn't leave my hair dry. As a matter of fact, my hair after washing with the shampoo looks so defined and is soft, to the point that I don't always have to put the conditionner. When I add it though, it brings my hair hair to another level: at that point my curls are easy to detangle and feels nourrished. Each product helps to work wonders and ease up my wash and go process or my twists and trwist outs.. That's why, when I run out of any of their products I get more.
Hello Dina,
Wow! Thank you so much for your kind review. We're so grateful that your hair feels nourished and moisturized after using Inhairitance products. Our goal is to allow you to embrace and maintain your hair with ease and confidence, and we're happy to hear that you have been able to do that. Thank you for your continuous support of our brand, it means the world to us!
So far so good, it took time to get used to having texturized hair after years of relaxing it. Your products definitely do not disappoint.
Inhairitance products are on another level. I am constantly trying to se what other brand could give me similar results and I have yet to find one!
Products are very good quality✨
C'est mon must chez Inhairitance. Il répond à mes attentes pour un démêlage rapide et efficace
I absolutely love this gel. It has done wonders for my daughter's hair. Amazing!
Love the Inhairitance product line. My 4C hair has never looked and felt better.
Wash your hair and your curls just pop
My 4c hair loves the Daily curl Booster
Too thin for 4c hair to define curls
did not like this conditioner, i have low porosity hair and i could not detangle my hair with this conditioner
Hi,
Thank you for sharing your feedback with us. We’re sorry to hear that the Moisture Rescue Conditioner did not give you the detangling experience you were hoping for.
While this conditioner was specifically formulated for low porosity hair, we know that every curl pattern, density, and hair routine can respond differently to products. Moisture Rescue has a lighter formulation designed to deeply hydrate without weighing the hair down, which some clients with thicker or more tangle-prone hair may find less slip-focused than heavier conditioners.
For easier detangling, we often recommend applying the conditioner in sections on soaking wet hair and allowing it to sit for a few minutes before detangling. Some clients also prefer pairing it with one of our deeper moisture like the Unconditional Love conditioner or styling products for additional slip.
We truly appreciate you giving our product a try and sharing your experience, as feedback like yours helps us continue improving and educating our community.
Kindly,
Your Inhairitance customer service team.
nice gentle shampoo that's not too stripping on my hair
I live that this gel is hydrating and gives medium hold! Beautiful product
Perfect 100%. My hair is more softer compared to before
Purchase the 8oz and had to buy the 16oz. My low porosity just loves ❤️ this deep conditioner. I have never seen the curls just Pop on my 4c hair
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In between washes, keeps hair moisturize
Terrible customer service! I’ve used many of their products. Deep conditioner, shampoo, leave-in conditioner, styling cream, misty refresh, protein treatment, detox shampoo and I DO LOVE some products. I won’t be buying again because of their lack of proper customer service. It’s a real shame because their shampoo and deep conditioner do wonders for my hair type. I hope I’ll find another brand just as good!
Super produit ! Excellente définition et odeur très agréable. C'est devenu un indispensable de ma routine capillaire.
This amazing product change my whole life. Just like the finding of this salon. Smooth, light and healthy, hold it right there is a product you need to have in your daily curl routine. My curls feel refreshed and long lasting with this gel. My curls wouldn’t exist without this gel!
Love the smell, consistency and what it does for my 3 year old daughter’s hair! I use it as a leave in and her hair and her curls are moisturized without being weighed down. Love that the ingredients are clean too, highly recommend!
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Products are very good quality✨
C'est mon must chez Inhairitance. Il répond à mes attentes pour un démêlage rapide et efficace
Best hair mask i tried!
No need to rinse off and it changes everything for me
No time wasted and always have well moisturized hair